Eye Care Products
The eye cream market is stocked full of products that go under different marketing terms, such as eye gels, eye creams, and eye serums, to name a few. They mainly all target the same common symptoms of aging. This page covers a few eye cream terms to give you have an idea of how you can compare and contrast them as you shop around. By continuing to learn about industry terms and become in tune to marketing gimmicks, you will make better decisions when you buy eye care products. I feel that consumer education is important – the more you know about eye care products the more informed decisions you can make. This will all lead to a better experience as you treat conditions such as dark circles, puffy eyes, eye wrinkles, and other skin impediments.
Under Eye Creams
This is an often debated topic because marketing minds simply name products whatever they feel will sell best. Some people call eye creams “eye serums” and vice versa. At the end of the day, companies market them as one or the other, or sometimes even both. They are both applied daily and treat the area of skin under the eyes. While “serum” sounds more technical and advanced, it is formulated to have the same effect to the under-eye area. (Reduce puffy eyes, get rid of dark circles, help remove eye wrinkles, and smooth the skin.) Many formulators will say there is a difference in viscosity, but that is not always the case. Some creams dispense thick, while most serums take longer to absorb. However, I have tried and tested products that say “serum” or “cream” that have worked in both manners. Bottom line, don’t worry if an under-eye formula is marketed as an eye cream, eye serum, or even occasionally, an eye gel. Buy it based on what it claims it will do, and follow our eye cream buyers guide closely.
Instant Effect Formulas
The instant effect formula, (the majority are marketed as a gel), is a popular item that raises eyebrows upon application to the under-eye area. However, as a consumer you should know that although these products DO produce instant effects, there is very little therapeutic value to them. An “instant gel” or “instant lift” product is more like applying makeup than anything. This is why it is a nice complimentary product to an eye cream. The eye cream provides constant therapeutic treatment that will continue to work as long as it is applied, while the instant effect formula is a great fix under the eye area to firm and tighten the skin. People use the instant effect formulas in different instances. Some people use them as a “quick fix” before the big dinner event on Friday nights. Other people use it every morning just to touch up a little bit. The decision is yours and both uses are perfectly fine for your skin. However you should know this is not a long-term fix to eye wrinkles, dark circles, or other nuances under the eyes.
As new eye care products are introduced to the market, you can rest assured you will be able to read reviews about them here before anywhere else!


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